Centralized Buyer Intelligence™

We deliver actionable demand-side intelligence to real estate.

REQUEST DEMO

Select Clients:

Sothbey
Elliman
remaxexecutiverealty
fox
kw

PLATFORM

Transform your buyer database
into a recurring asset

air1smaller2

Our Real-time Buyer Marketplace
empowers brokerages to:

magnet

Attract Sellers & Win More Listings

Most sellers only care about one thing: “do you have a buyer for my house?”   Your brokerage likely has hundreds of buyer leads.  BuyerMLS anonymizes and centralizes those leads so you can leverage them as an asset.  We’ll help you attract homeowners thinking about selling and give your agents a compelling differentiator in listings presentations, proving they have access to qualified buyers.

talk

Match More Agents, to Agents

90% of buyers close with an agent.  That agent could be in your own office but it’s likely your listing agents don’t know it.  A centralized buyer database enables your agents to connect with each other more often. We’ll import your active listings, your coming soon listings, your internal caravans, and we’ll put LeadMatcher™ to work to auto-identify the best-fit buyers for your listings and alert BOTH agents.  Knowing the real-time demand leads to better pricing, fewer days on market, and ultimately more internal matches.

thumb

Deliver A Custom Tailored Experience

Our fully automated machine learning algorthim makes your agents smarter by centralizing every buyer touch point within your organization [your mobile app, your homepage search site, your saved searches, your open house app, etc.] to deliver predictive intelligence on who the buyer is and exactly what they’re looking for, enabling your agents to present better matches and more personalized customer service.

pnb2

People search homes every month, but who are they?

Our patent-pending matching algorithms just married big data and their children are beautiful.

BuyerMLS separates real qualified buyers from the curious voyeurs by creating an ANONYMOUS and COMPLETE buyer profiles on EVERY buyer including: needs & wants, qualification status, readiness to buy, ability to buy, and timeliness.  BuyerMLS then SCORES every profile on a proprietary 5-star scale, making it easier on your agents to find qualified buyers.

FEATURES

Technology to empower your agents

Our platform seamlessly integrates into a brokerage’s existing business processes
to deliver the right content, to the right people, at the right time.

Internal Team Communication

Weekly office meeting announcements can now happen 24/7/365.  Whenever an agent has a new buyer or coming soon listing, they can immediately notify all agents.

Five-Star Lead Scoring

Scoring is based on a proprietary algorithm determining if the buyer is willing, able, and ready.

LeadMatcher™

Import your active MLS listings, coming soon listings, and any status changes for automated two-way matching.  Both agents are notified when a new match occurs.

Two-way Search

Because we’ve anonymized every buyer with a unique Buyer ID, agents can search for qualified buyers by any variable.

Smart Notifications

Notifications of critically-important market activities such as new listings, buyers/renters, status changes and other key data are delivered to the relevent agent.

FindBuyers Microsite

Sellers only care about one thing: “Do you have a buyer?”. Our branded Microsites enable brokerages to market they have buyers, attracting homeowners thinking about selling.

Broker HeadStart™

As soon as your agents add new buyers, listings, caravans, or coming soon listings, our system auto-alerts your agents first giving them a Broker Headstart.

Brokerlytics™

Before BuyerMLS, brokerages could only forecast 1/2 of their GCI.  With BuyerMLS, managers have full transparency into both sides of their offices inventory.

LiveCMA™

Listing presentations will never be the same.  Your agents can show off your internal database of buyers.  “Mr and Mrs Seller, we have 45 buyers that match your property!”

“I presented our in-house buyer database to the seller and their response was: ’So I guess it’s a no-brainer to list with you.’ And he’s a relative of our competitor!”

Dee Dee Brix, Associate Broker

ANALYTICS

Actionable Intelligence driven by
behavorial data and proprietary algorithms

CIRCLE - machine learning

Machine Learning technology has been used in virtually every industry from healthcare to financial services and now BuyerMLS is the first real estate analytics company to bring smart machine learning to real estate brokerages.  Our intelligent decision engine scores and prioritizes matches based not only on what a buyer says they want, but also on what their search behaviors tells us they want.

CIRCLE - preditive marketing

Percy, our smart machine learning algorithm, can predict any desired outcome, whether it be inquiries or who’s most likely to purchase next. How? Percy understands why certain buyers like certain homes, and compares each buyer against patterns of similar buyers who are currently in the market and against similar buyers who have taken similar actions and reached desired outcomes.

CIRCLE - big data

Percy’s predictions and extrapolated insights are enhanced with the mining of big data to help all stakeholders: consumers receive better matched properties, brokerages can spend their marketing dollars more efficiently by targeting buyers that are most likely to buy rather than the traditional “spray and pray” method, and agents can better allocate their time based on a more accurate segmentation of their leads.

“Buyers represent 50% of the transaction and no one has quantified and presented buyers as an asset like BuyerMLS has.”

Jonathan Miller CEO Miller Samuel “Best Online Real Estate Expert” by Money Magazine

ABOUT US

officeBuilding
1650 Arch Street Suite 1906 Philaedelphia, PA 19103

BuyerMLS delivers actionable demand-side analytics and market intelligence to real estate agents, brokers, and consumers.

There is a gaping hole in real estate: real-time demand data does not exist.  Our mission is to fill that gap by bringing transparency and centralizing real estate demand, in turn helping real estate professionals generate new listings and close more deals. Using technology that has advanced other industries, our Machine Learning algorithms and data mining activities help to build individual profiles of buyers, considering not only what consumers say they want, but also what their behaviors tell us, what other buyers with similar profiles ended up purchasing, as well as input gathered from their lender, their agent, and big data partners.  The centralization of buyer profiles and intelligence empowers opportunities for predictive decision making, improved matching, two-way search, efficient re-targeting and marketing, demand forecasting, dynamic list pricing and appraisals, mortgage risk reduction, and many other business opportunities.

“the fact that I had access to a ‘real’ list of buyers is what impressed my sellers.  All 3 listings presentations where I presented BuyerMLS I walked out with the listing.”

Bryan Brainard, Broker

The Team

Charles Williams

CEO, Founder

Ori Klein

Chief Technology Officer

Jeremy Elser, PhD

Dir. Business Analytics

Brian Preston

Dir. Customer Experience

John L. Heithaus

Industry Relations

People who like us … a lot

tech buzz
Philly
Philly Phorum
MAVA
Inman
Elliman
remaxexecutiverealty
fox
kw
Realogy

Contact us

CONNECT WITH USclear

sales@buyermls.com

484-580-9260

A little background …